In order for you to successfully launch your online business, you will need to have your objectives for the site clearly defined. To some degree, this will depend on the specifics of your business. Is this site going to exist solely to share information? Generate contracts? Or are you planning on selling your product online? Whatever your answers, you need to set goals for your online business, and be able to monitor its progress later on. The goals you set for your online business will determine its success or failure. Try to think of what your visitors will look for from your company, and base your goals on that. Also, it is a good idea to visit your competitor's web sites and decide what it is that those